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02 / 03Partnerships

Partnership operations at SOMA

Building a conference-based outreach process for collegiate football relationships and making partner follow-through easier to coordinate.

The work

SOMA Rankings works on sports performance information. My work has focused on institutional outreach, prospective relationships with college football programs, and the operating process that keeps outreach organized.

The aim is to make each conversation actionable rather than treating a contact list as a partnership.

My contribution

I helped establish a conference-based approach to identifying appropriate contacts, preparing tailored outreach, assigning work, recording relationship status, and keeping follow-up actions clear.

I coordinate with founders and teammates as prospective contacts respond and meetings need arranging.

What this demonstrates

  • Building a repeatable outreach and coordination workflow.
  • Translating a broad target market into focused groups and next actions.
  • Working across people, messages, and status tracking.
  • Keeping proposals and actual business outcomes distinct.

Public demonstration

An anonymized partnership workflow can show the sequence of target → research → first contact → response → next action → owner. The example will use fictitious organizations and no private correspondence.

This account does not claim signed partnerships, closed revenue, or sole authorship of work carried out by teammates or automated agents.

Fictional illustrationPartnership workflow
  1. Target
  2. Research
  3. First contact
  4. Response
  5. Next action
  6. Owner

An anonymized sequence. It uses no real organizations and no private correspondence.

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